Vendor-stated tool facts

Later

What does Later do, and what does it cost?

Later helps social teams plan and schedule posts with AI caption writing and content ideas. Supported plans add content approvals and analytics alongside Link in Bio. It depends on your use case: compare the stated features below with your task. Starting price: USD 18.75 / month (Starter) — as of October 2026.

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Stated features

As stated on the vendor's website, as of October 2026.

  • AI Caption Writer and content ideas — as of October 2026
  • Social scheduling — as of October 2026
  • Link in Bio — as of October 2026
  • Content approvals on supported plans — as of October 2026
  • Social analytics — as of October 2026

Plans and pricing

Prices as stated on Later website, checked .

Free plan: No — as of October 2026.

Starter

USD 18.75 / month — as of October 2026

Billed yearly; one social set, 30 scheduled posts/profile, five AI credits/month. — as of October 2026

Growth

USD 37.5 / month — as of October 2026

Billed yearly; two social sets, 180 posts/profile, 50 AI credits/month. — as of October 2026

Scale

USD 82.5 / month — as of October 2026

Billed yearly; six social sets, 100 AI credits/month. Fourteen-day trial. — as of October 2026

Sources

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